Driving Success in the Microsoft Partner Community

Redmond Channel Partner (RCP) is an independent advocate for Microsoft partners, including solution providers, managed services providers (MSPs), hosters, cloud partners and independent software vendors (ISVs). RCP offers in-depth coverage and analysis of Microsoft’s many products, partner programs and senior executives, along with extensive coverage of other key players and trends in Microsoft’s massive ecosystem of channel partners and strategic technology partners.

Editorial Mission

Redmond Channel Partner (RCP) provides Microsoft channel partners with the product roadmaps, business best practices and technology trend insights necessary to drive sustained business growth.
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Redmond Channel Partner Platforms

Audience Profile *Source: Redmond Channel Partner Reader Survey, December 2015

Top Third-Party Vendors

  • HP
  • DELL
  • CANON
  • INTEL
  • VMWARE
  • LENOVO
  • APC
  • SAMSUNG
  • SYMANTEC
  • SEAGATE
  • AMAZON
  • NETGEAR
  • IBM
  • VIEWSONIC
  • GOOGLE
  • SANDISK
  • APPLE
  • SONICWALL
  • ORACLE
  • EMC
  • MCAFEE
  • REDHAT
  • AMD
  • EPSON
  • ACER
79% Either belong to the Microsoft partner network or re-sell Microsoft
81% offer managed services (or considering it)
82% offer cloud services (or considering it)

Online

eNewsletters

Redmond Channel Partner Update eNewsletter delivers your message to Microsoft channel partners alongside editorial news and updates.


Special Edition eNewsletters

Sole sponsorship of an eNewsletter on the editorial topic of your choice.


Banner and Media Rich Advertising

Use online advertising to build awareness and engage the RCPmag.com audience.


Text Links

Text advertisements positioned on the bottom of an RCPmag.com Web page for a 30-day period.


Custom Microsite

“Own” a page on RCPmag.com and display logos, product descriptions, white papers, software downloads, case studies and more.

Lead Generation

Digital Dialogue

Extend the life and reach of your webcast with this one-page branded content piece that captures the highlights of your webcast and is posted in the RCPmag.com Tech Library for lead generation.


Snapshot

A 1-2 page report that includes in-depth information and insights that inform IT professionals on factors impacting their purchasing decisions.


Gamechanger

A special content series that highlights emerging and proven game-changing technologies and solutions that are instrumental in delivering on organizations’ IT challenges and priorities.

Print

Redmond Channel Partner Print Advertising

Showcase your brand and products in a format relied upon by integrators, VARs, MSPs and consultants.


Full-Page Cover Tips

High-impact, 2-sided cover tips deliver increased visibility and response rates.


Partner Guides

4- or 8-page single-topic editorial supplements written by the editors of Redmond Channel Partner and tipped into the print issue. The sponsorship includes a full-page ad and the Guide is also hosted online for one year.


Custom Advertorial Supplements

4- or 8-page single-topic advertorial supplements written by an industry expert and tipped into the print issue. The sponsorship includes a full-page ad and the advertorial can be hosted online for one year for an additional fee.


Inserts / Outserts / Gatefolds

Deliver your collateral as an insert, outsert or gatefold in Redmond Channel Partner, ensuring high-impact delivery to the partner community.


Vendor Profile Display Ads (VPDs)

VPDs are in Q&A format and are designed by the RCP creative team. Profiles are displayed in Redmond Channel Partner and are listed on the Web site for 6 months.